The New Approach Towards Customer Experience: Bizerba at the EuroCIS 2019
Balingen, 17 Jan 2019
Under the motto “RETAILMENT – It´s about the Journey”, Bizerba will present hardware and software solutions for all sectors and formats of the retail industry at this year’s EuroCIS trade show (Düsseldorf/Germany, February 19-21, 2019). Visitors at the trade show will be able to experience how new approaches can be used to transform the ordinary stop at the supermarket into an improved shopping experience for the end customer. As a co-exhibitor at the Microsoft booth (hall 9/booth F39), Bizerba will also demonstrate solution approaches for “IoT Fresh Shelf Management“, which will enable continuous inventory monitoring based on intelligent sensors.
However, “It´s about the Journey” is not only Bizerba’s motto at this year’s EuroCIS, but also a significant factor regarding the expectations of today’s retail customers. Apart from a wide range of goods, quality and freshness, customers demand a convenient shopping experience as well as entertainment and interaction involving them into the events. In this context, current approaches like self-checkout result in an improved buying process and an enhanced shopping experience.
For this reason, Bizerba’s portfolio at the EuroCIS 2019 includes the AI-based “Supersmart powered by Bizerba“ self-scanning solution developed with the Israeli start-up company Supersmart. The solution consists of a mobile app (or a handheld self-scanner) and an accompanying validation unit. End consumers can use the app on their smartphones to scan the barcodes on the products they want to buy before putting them into their shopping basket or cart. The goods are then verified by a validation unit and an AI-based platform. This is done within a few seconds using well-thought-out algorithms, multiple weight sensors and computer vision, resulting in a greatly accelerated verification and payment process.
Sustainable store concepts can be implemented using the freely combinable components of the K-Class Flex II Pro series. (Image: Bizerba)
The Self-Empowered Customer
Filling and packing food by themselves in the store also is increasingly appealing to end consumers. In the so-called organic-store or zero waste concepts, customers fill the required quantities of loose goods, like nuts or noodles, into environmentally-friendly, reusable containers they bring along. This contributes to the reduction of plastic waste and less wastage of food. Product lines including the K-Class Flex II Pro series offer flexible means to implement such concepts thanks to their modular building-block approach. Weight sensors directly integrated into the shelves lead to an additional waste reduction due to continuous inventory monitoring. They enable a demand-driven production or targeted sales of goods using dynamic pricing or advertisements at the end of the day. Thus, shelves will be neither too empty nor too full immediately before the shop closes.
Bizerba offers its customers in industry, trade, and logistics a globally unique solutions portfolio of hardware and software around the central value "weight". This portfolio includes products and solutions related to slicing, processing, weighing, cashing, checking, commissioning and labeling. A wide range of services from consulting and service, labels and consumables to leasing complete the portfolio.
Since 1866 Bizerba has made a significant contribution to the developments in the area of weighing technology and today is represented in 120 countries. The customer base includes globally operating companies in trade and industry as well as retailers, bakeries and butcheries. With around 4.100 employees worldwide and with its headquarters in Balingen, Baden Wuerttemberg, Bizerba has been in the same family for five generations. Additional production facilities are located in Germany, Austria, Switzerland, Italy, France, Spain, China and USA. Bizerba also has a global network of sales and service locations.