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Published on 05/14/2024

Stylish Brand Presentation: Bizerba showcases Striking Decorative Labels at the CosmeticBusiness Trade Show

Balingen, Deutschland, 05/14/2024

| Bizerba, a leading provider of labeling solutions, is introducing its premium decorative labels at the prestigious CosmeticBusiness 2024. Under the theme "where beauty starts", the trade show, taking place from the 5th to the 6th of June 2024, brings together cosmetics companies with their suppliers for the development, production, packaging, and marketing of the entire cosmetics product portfolio.

In a world where most purchasing decisions are made spontaneously in front of the supermarket shelf or online, the visual impression plays a crucial role. Here, high-quality decorative labels set new standards and not only strengthen the brand but also give the product the decisive edge in attracting consumer attention.

First Impressions Count

Bizerba's decorative labels take center stage at the CosmeticBusiness trade show. Through the individual combination of paper, adhesives, and finishing techniques, label solutions are created to meet the needs of each customer. Refined details – such as metallic highlights – capture the attention of customers while simultaneously emphasizing the value and exclusivity of the brand.

"There's no second chance for a first impression," emphasizes Carsten Redweik, Sales Director Labels & Consumables at Bizerba Germany. "Our decorative labels are more than just necessary stickers. They represent the first impression your customers get of your products. At the Cosmetic Business trade show, we want to demonstrate how our numerous design options develop maximum appeal on the shelf or online, thus giving you the crucial advantage in attracting attention."
 

Design Meets the Future

Bizerba's decorative labels are designed with the future of packaging in mind: they combine aesthetics, functionality, and sustainability in unprecedented ways. For example, special paper and film labels made from up to 100% recycled materials give customers the opportunity to use environmentally friendly packaging solutions without compromising on high-quality design and appealing aesthetics.

Tom van Elsacker, Managing Director Business Unit Labels & Consumables, emphasizes the importance of the trade show for Bizerba: "The CosmeticBusiness trade show is not only an opportunity for us to showcase our latest innovations in the labels sector but also a window into the future. As pioneers in our field, it is our goal to continuously push the boundaries of what's possible and set new standards. Participating in this trade show is an important step for us on this journey."

Visitors are cordially invited to visit Booth C20 in Hall 2 at the CosmeticBusiness trade show 2024 to personally experience the groundbreaking decorative labels from Bizerba and be convinced of their quality and versatility.

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About Bizerba

Bizerba offers a globally unique portfolio of solutions centered around the key factor of "weight" for customers in craft, retail, industry and logistics. Our offering includes comprehensive solutions for slicing, weighing, labeling and inspection. It spans hardware and software, apps and cloud services, labels and consumables, comprehensive services and flexible leasing models.

Founded in 1866, the family-owned company from Balingen is now in its fifth generation and continues to shape technological progress. As an innovation leader, Bizerba consistently drives the digitalization, automation and connectivity of its solutions. This creates reliable and sustainable solutions that help customers worldwide to make their processes more efficient and future-ready.

With around 4,500 employees, Bizerba operates in over 120 countries. The company runs production facilities in Germany, Austria, France, Italy, Spain, Serbia, the United Kingdom, China, the United States and Canada, supported by a global network of sales and service locations.

More information: www.bizerba.com.

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